Saturday, December 31, 2005

Customer Service? What Customer Service?

Ever wondered how much patience you have?

A few recent events have convinced me that having survived growing up in KL, I sure have hell a lot of patience. Rude folks jumping queues, rude drivers jumping lanes, rude bus drivers hollering curses at rude drivers jumping lanes. Then you also have rude mamats (and sometimes dirty old men) who wolfwhistle, catcall and put simply, kacau, female passer-bys. I used to give the middle finger to these folks but later realized that scums are better ignored.

Nevertheless, when it comes to testing your patience, nothing beats taking a trip to the mall (KLites favourite pastime). Not only do you have to be prepared to spend at least half an hour hunting for a parking space (the experience beats even the most nauseating funfair ride) but you must also be prepared to deal with the ‘excellent’ customer service that most sales assistants in KL exhibit.

Be prepared to be greeted with faces that look ‘sour’ enough to pickle mangoes and make jeruk mangga. Be prepared to be ignored when you enter a store (posh outlets, el-cheapo hubs at Chee Cheong Kai - all the same). Be prepared to wait for sales assistants to finish their conversations on the mobile phone before asking "Do you have this in size 9?". And also be prepared communicate using only body language or hand gestures with cashiers (with long faces) who seem to have gone mute (saving saliva?).

I was at Sogo on Friday afternoon (Dec 30), looking for a pair of three-quarter pants at DIESEL. There were some piles of jeans on sale and not wanting to unfold and make a mess of each pile, I politely asked the sales assistant "Miss, three-quarter pants ada ka?”. She heard me and went to the back of the counter. I thought that she was going to show me a pair of three-quarter pants but to my horror, she actually went to get her mobile phone and started a rather animated conversation.

More than anything, I was just shocked and surprised at her audacity to ignore a customer's request and attended to a personal call during working hours. And even when she put her phone down, she continued to chat with another staff instead of getting me a pair of three-quarters!

$%*&^%.

Sad to say, this is not the first time that I've come across rude sales assistants. There are those who completely disregard you when you enter a shop, those who silently tail you and quickly refold everything you touch (like hello, are you chasing me out?). Having shopped overseas, I cannot help but feeling very much embarrassed by the poor customer service most shops in KL (cant speak for other states because I have lived in KL pretty much all my life) offer.

Managers, is it THAT difficult to train your staff to say ”Hello, how may I help you today?” and "Thank you for coming” ?

Sales assistants, is it THAT difficult to be courteous to customers and serve as how you would like to be served?

the Shining Examples:

Giordano (esp Giordano One Utama – Old Wing)

The Body Shop (genuine smiles, customer well-greeted)

Sogo Somerset Bay (friendly kakak cleared the staff store room to be used as additional fitting room)

TGI Fridays One Utama (esp this waiter Eugene who was working there on Christmas Day)

Tangoo One-Utama (excellent PR)

the Boo-Boos

Sogo DIESEL counter (case above)

Guardian Pharmacy KL Sentral (it was not a busy day AT ALL but cashier ordered customer to letak balik empty baskets to front of the shop. L.A.Z.Y.)

MNG allstores (grouchy and sulky sales assistants esp those guarding the fitting rooms)

GUESS Lot10 (you ignored me when I was bloody serious about buying that bag)

Intrakota and Metrobus drivers and operators (made passengers change buses halfway through journey)

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